Category Archives: Advanced Business Analytics

Effective Data Management in Business

At Opti-Num we have seen the importance of effective data management within business. Data is [...]

Cost Effective Customer Retention Strategies using Offer Tiers

Retaining customers is a difficult task no matter which industry of operation, especially in tough [...]

Preparing Big Data for Analytics: Best Practice from Opti-Num Solutions

The technical team at Opti-Num Solutions have experience working with all types of data, using [...]

Forecasting and Prediction: An Advanced Business Analytics Case Study

Opti-Num Solutions Advanced Business Analytics Team was approached by a telecommunications company to recommend and [...]

Text Analytics for data-driven decision making

Text Analytics is a technique used to understand consumer’s opinions regarding products and services. The way people discuss their experience on public platforms, such as social media and blogs, provides insights for [...]

Enabling Data-Driven Decision Making

Tracking and understanding the performance of your business is critical in competitive markets and growing [...]

An Approach to Advanced Business Analytics

At Opti-Num Solutions, we believe in walking the journey with our clients as we work [...]